BOYAR ASSET MANAGEMENT INC.
CIK 0001218254
Annualised vol
10.553321%
Beta
0.487577
HHI
373.75651
Top-10 weight
52.581342%
VaR 95%
0.930029%
VaR 99%
1.783885%
Max drawdown
20.453255%
Matched value
60.866817%
Returns of reported holdings
Loading returns…
Position changes vs prior quarter
What the latest 13F shows bought and sold against the quarter before, by share count.
| Ticker | Change | Shares now | Shares before | Share change % | Value now ($) |
|---|---|---|---|---|---|
| MSFT | ADDED | 42,900 | 41,435 | 3.54% | 16,002,609 |
| JPM | ADDED | 47,685 | 46,944 | 1.58% | 15,608,601 |
| HD | ADDED | 25,558 | 25,506 | 0.2% | 9,013,850 |
| UBER | REDUCED | 91,508 | 107,531 | -14.9% | 6,603,217 |
| SPHR | REDUCED | 28,793 | 37,113 | -22.42% | 4,982,053 |
| GOOGL | REDUCED | 12,813 | 17,860 | -28.26% | 4,571,180 |
| JNJ | REDUCED | 16,298 | 16,306 | -0.05% | 4,139,192 |
| MDLZ | ADDED | 46,386 | 44,762 | 3.63% | 2,682,984 |
| SMG | REDUCED | 36,968 | 40,189 | -8.01% | 2,517,897 |
| INTC | ADDED | 17,900 | 17,240 | 3.83% | 2,499,317 |
| PFE | REDUCED | 92,395 | 99,212 | -6.87% | 2,224,881 |
| MKL | REDUCED | 1,096 | 1,154 | -5.03% | 2,140,499 |
| C | ADDED | 14,997 | 14,731 | 1.81% | 2,098,991 |
| CMCSA | REDUCED | 83,958 | 102,562 | -18.14% | 2,061,158 |
| CALY | REDUCED | 107,837 | 151,183 | -28.67% | 2,026,254 |
| KO | ADDED | 20,913 | 19,614 | 6.62% | 1,699,628 |
| CVS | ADDED | 16,052 | 15,758 | 1.87% | 1,660,617 |
| AXP | ADDED | 4,853 | 4,251 | 14.16% | 1,641,586 |
| CRM | ADDED | 10,396 | 7,694 | 35.12% | 1,628,662 |
| MGM | ADDED | 32,429 | 21,854 | 48.39% | 1,550,430 |
| SYY | REDUCED | 18,230 | 19,556 | -6.78% | 1,523,693 |
| MCD | REDUCED | 5,093 | 5,108 | -0.29% | 1,376,689 |
| KVUE | REDUCED | 69,178 | 71,620 | -3.41% | 1,321,997 |
| LH | ADDED | 3,854 | 3,412 | 12.95% | 1,079,120 |
| TRIP | REDUCED | 77,184 | 84,781 | -8.96% | 1,058,193 |
| TGT | REDUCED | 7,272 | 7,628 | -4.67% | 949,842 |
| HHH | REDUCED | 12,457 | 20,095 | -38.01% | 890,551 |
| AAPL | REDUCED | 3,051 | 3,071 | -0.65% | 882,837 |
| BMY | REDUCED | 14,351 | 16,532 | -13.19% | 826,898 |
| MRK | REDUCED | 6,406 | 11,038 | -41.96% | 823,204 |
| PPLI | NEW | 17,614 | - | - | 813,062 |
| CB | NEW | 2,132 | - | - | 726,470 |
| MDT | REDUCED | 7,782 | 44,844 | -82.65% | 608,786 |
| NWSA | REDUCED | 24,437 | 36,458 | -32.97% | 606,771 |
| KLAC | ADDED | 2,000 | 265 | 654.72% | 603,420 |
| VZ | ADDED | 13,013 | 12,141 | 7.18% | 550,956 |
| CFR | REDUCED | 2,997 | 3,892 | -23.0% | 463,096 |
| GD | REDUCED | 1,145 | 3,340 | -65.72% | 405,605 |
| TSQ | REDUCED | 55,877 | 86,773 | -35.61% | 395,050 |
| MTCH | REDUCED | 10,338 | 28,343 | -63.53% | 393,361 |
| NDAQ | UNCHANGED | 4,896 | 4,896 | 0.0% | 385,903 |
| KNF | REDUCED | 4,111 | 8,858 | -53.59% | 343,885 |
| GXO | REDUCED | 5,796 | 11,849 | -51.08% | 293,857 |
| SO | UNCHANGED | 2,765 | 2,765 | 0.0% | 264,638 |
| AIG | UNCHANGED | 3,447 | 3,447 | 0.0% | 256,905 |
| SCHW | REDUCED | 2,675 | 2,805 | -4.63% | 246,822 |
| KMB | UNCHANGED | 2,150 | 2,150 | 0.0% | 236,005 |
| QSR | REDUCED | 2,930 | 13,173 | -77.76% | 212,454 |
| ABNB | REDUCED | 1,437 | 4,074 | -64.73% | 205,635 |
| CNDT | ADDED | 26,290 | 25,481 | 3.17% | 38,383 |
| CARR | CLOSED OUT | 0 | 8,325 | -100.0% | 0 |
| EBAY | CLOSED OUT | 0 | 8,054 | -100.0% | 0 |
| L | CLOSED OUT | 0 | 4,246 | -100.0% | 0 |
| WSO | CLOSED OUT | 0 | 583 | -100.0% | 0 |
Holdings (latest quarter)
| Ticker | Change | Issuer | Class | CUSIP | Value ($) | Weight % | Shares |
|---|---|---|---|---|---|---|---|
| MSFT | ADDED | MICROSOFT CORP | COM | 594918104 | 16,002,609 | 9.18 | 42900.0 |
| JPM | ADDED | JPMORGAN CHASE & CO | COM | 46625H100 | 15,608,601 | 8.95 | 47685.0 |
| - | AMERIPRISE FINL INC | COM | 03076C106 | 9,135,398 | 5.24 | 19913.0 | |
| HD | ADDED | HOME DEPOT INC | COM | 437076102 | 9,013,850 | 5.17 | 25558.0 |
| - | MADISON SQUARE GRDN SPRT COR | CL A | 55825T103 | 8,935,396 | 5.12 | 22236.0 | |
| - | BANK OF AMER CORP | COM | 060505104 | 8,029,499 | 4.6 | 140918.0 | |
| - | BANK OF NY MELLON CORP | COM | 064058100 | 7,335,403 | 4.21 | 50725.0 | |
| UBER | REDUCED | UBER TECHNOLOGIES INC | COM | 90353T100 | 6,603,217 | 3.79 | 91508.0 |
| - | CISCO SYS INC | COM | 17275R102 | 6,043,711 | 3.47 | 51453.0 | |
| SPHR | REDUCED | SPHERE ENTERTAINMENT CO | CL A | 55826T102 | 4,982,053 | 2.86 | 28793.0 |
| - | MADISON SQUARE GARDEN ENTMT | COM CL A | 558256103 | 4,442,317 | 2.55 | 54918.0 | |
| JNJ | REDUCED | JOHNSON & JOHNSON | COM | 478160104 | 4,139,192 | 2.37 | 16298.0 |
| GOOGL | REDUCED | ALPHABET INC | CAP STK CL A | 02079K305 | 3,880,773 | 2.23 | 10859.0 |
| - | DISNEY WALT CO | COM | 254687106 | 3,100,242 | 1.78 | 32210.0 | |
| - | ATLANTA BRAVES HLDGS INC | COM SER C | 047726302 | 3,074,193 | 1.76 | 59233.0 | |
| MDLZ | ADDED | MONDELEZ INTL INC | CL A | 609207105 | 2,682,984 | 1.54 | 46386.0 |
| - | MARRIOTT INTL INC NEW | CL A | 571903202 | 2,622,514 | 1.5 | 7077.0 | |
| SMG | REDUCED | SCOTTS MIRACLE-GRO CO | CL A | 810186106 | 2,517,897 | 1.44 | 36968.0 |
| INTC | ADDED | INTEL CORP | COM | 458140100 | 2,499,317 | 1.43 | 17900.0 |
| - | COOPER COS INC | COM | 216648501 | 2,252,196 | 1.29 | 31407.0 | |
| PFE | REDUCED | PFIZER INC | COM | 717081103 | 2,224,881 | 1.28 | 92395.0 |
| MKL | REDUCED | MARKEL GROUP INC | COM | 570535104 | 2,140,499 | 1.23 | 1096.0 |
| C | ADDED | CITIGROUP INC | COM NEW | 172967424 | 2,098,991 | 1.2 | 14997.0 |
| CMCSA | REDUCED | COMCAST CORP NEW | CL A | 20030N101 | 2,061,158 | 1.18 | 83958.0 |
| CALY | REDUCED | CALLAWAY GOLF CO | COM | 131193104 | 2,026,254 | 1.16 | 107837.0 |
| - | MUELLER WTR PRODS INC | COM SER A | 624758108 | 1,711,547 | 0.98 | 66262.0 | |
| KO | ADDED | COCA COLA CO | COM | 191216100 | 1,699,628 | 0.97 | 20913.0 |
| CVS | ADDED | CVS HEALTH CORP | COM | 126650100 | 1,660,617 | 0.95 | 16052.0 |
| AXP | ADDED | AMERICAN EXPRESS CO | COM | 025816109 | 1,641,586 | 0.94 | 4853.0 |
| CRM | ADDED | SALESFORCE INC | COM | 79466L302 | 1,628,662 | 0.93 | 10396.0 |
| MGM | ADDED | MGM RESORTS INTERNATIONAL | COM | 552953101 | 1,550,430 | 0.89 | 32429.0 |
| SYY | REDUCED | SYSCO CORP | COM | 871829107 | 1,523,693 | 0.87 | 18230.0 |
| MCD | REDUCED | MCDONALDS CORP | COM | 580135101 | 1,376,689 | 0.79 | 5093.0 |
| KVUE | REDUCED | KENVUE INC | COM | 49177J102 | 1,321,997 | 0.76 | 69178.0 |
| - | UNITED PARCEL SVCS INC | CL B | 911312106 | 1,248,481 | 0.72 | 11614.0 | |
| - | CORNING INC | COM | 219350105 | 1,206,140 | 0.69 | 4722.0 | |
| - | WASTE MGMT INC DEL | COM | 94106L109 | 1,183,052 | 0.68 | 5308.0 | |
| - | SS&C TECH HLDGS | COM | 78467J100 | 1,104,642 | 0.63 | 17802.0 | |
| LH | ADDED | LABCORP HOLDINGS INC | COM SHS | 504922105 | 1,079,120 | 0.62 | 3854.0 |
| TRIP | REDUCED | TRIPADVISOR INC | COM | 896945201 | 1,058,193 | 0.61 | 77184.0 |
| - | LIBERTY MEDIA CORP DEL | COM LBTY ONE S A | 531229771 | 1,057,658 | 0.61 | 12082.0 | |
| - | GLOBAL PMTS INC | COM | 37940X102 | 1,014,544 | 0.58 | 13982.0 | |
| - | ACUSHNET HLDGS CORP | COM | 005098108 | 968,864 | 0.56 | 8174.0 | |
| TGT | REDUCED | TARGET CORP | COM | 87612E106 | 949,842 | 0.54 | 7272.0 |
| - | BROADRIDGE FINL SOLUTIONS IN | COM | 11133T103 | 938,453 | 0.54 | 6853.0 | |
| HHH | REDUCED | HOWARD HUGHES HOLDINGS INC | COM | 44267T102 | 890,551 | 0.51 | 12457.0 |
| AAPL | REDUCED | APPLE INC | COM | 037833100 | 882,837 | 0.51 | 3051.0 |
| - | BERKSHIRE HATHAWAY INC DEL | CL B NEW | 084670702 | 877,684 | 0.5 | 1754.0 | |
| BMY | REDUCED | BRISTOL-MYERS SQUIBB CO | COM | 110122108 | 826,898 | 0.47 | 14351.0 |
| MRK | REDUCED | MERCK & CO INC | COM | 58933Y105 | 823,204 | 0.47 | 6406.0 |
| PPLI | NEW | PEOPLE INC | COM NEW | 44891N208 | 813,062 | 0.47 | 17614.0 |
| CB | NEW | CHUBB LIMITED | COM | H1467J104 | 726,470 | 0.42 | 2132.0 |
| GOOGL | REDUCED | ALPHABET INC | CAP STK CL C | 02079K107 | 690,407 | 0.4 | 1954.0 |
| MDT | REDUCED | MEDTRONIC PLC | SHS | G5960L103 | 608,786 | 0.35 | 7782.0 |
| NWSA | REDUCED | NEWS CORP NEW | CL A | 65249B109 | 606,771 | 0.35 | 24437.0 |
| KLAC | ADDED | KLA CORP | COM NEW | 482480100 | 603,420 | 0.35 | 2000.0 |
| - | INTERNATIONAL BUSINESS MACHS | COM | 459200101 | 603,282 | 0.35 | 2145.0 | |
| VZ | ADDED | VERIZON COMMUNICATIONS INC | COM | 92343V104 | 550,956 | 0.32 | 13013.0 |
| CFR | REDUCED | CULLEN FROST BANKERS INC | COM | 229899109 | 463,096 | 0.27 | 2997.0 |
| GD | REDUCED | GENERAL DYNAMICS CORP | COM | 369550108 | 405,605 | 0.23 | 1145.0 |
| TSQ | REDUCED | TOWNSQUARE MEDIA INC | CL A | 892231101 | 395,050 | 0.23 | 55877.0 |
| MTCH | REDUCED | MATCH GROUP INC NEW | COM | 57667L107 | 393,361 | 0.23 | 10338.0 |
| NDAQ | UNCHANGED | NASDAQ INC | COM | 631103108 | 385,903 | 0.22 | 4896.0 |
| - | GERMAN AMERN BANCORP INC | COM | 373865104 | 362,594 | 0.21 | 7640.0 | |
| KNF | REDUCED | KNIFE RIVER CORP | COMMON STOCK | 498894104 | 343,885 | 0.2 | 4111.0 |
| - | GE HEALTHCARE TECHNOLOGIES I | COMMON STOCK | 36266G107 | 305,314 | 0.18 | 4770.0 | |
| GXO | REDUCED | GXO LOGISTICS INCORPORATED | COMMON STOCK | 36262G101 | 293,857 | 0.17 | 5796.0 |
| - | FRP HLDGS INC | COM | 30292L107 | 273,091 | 0.16 | 10928.0 | |
| SO | UNCHANGED | SOUTHERN CO | COM | 842587107 | 264,638 | 0.15 | 2765.0 |
| AIG | UNCHANGED | AMERICAN INTL GROUP INC | COM NEW | 026874784 | 256,905 | 0.15 | 3447.0 |
| SCHW | REDUCED | SCHWAB CHARLES CORP | COM | 808513105 | 246,822 | 0.14 | 2675.0 |
| KMB | UNCHANGED | KIMBERLY-CLARK CORP | COM | 494368103 | 236,005 | 0.14 | 2150.0 |
| QSR | REDUCED | RESTAURANT BRANDS INTL INC | COM | 76131D103 | 212,454 | 0.12 | 2930.0 |
| - | CITIZENS FINL GROUP INC | COM | 174610105 | 209,649 | 0.12 | 2992.0 | |
| ABNB | REDUCED | AIRBNB INC | COM CL A | 009066101 | 205,635 | 0.12 | 1437.0 |
| - | WENDYS CO | COM | 95058W100 | 203,384 | 0.12 | 24534.0 | |
| CNDT | ADDED | CONDUENT INC | COM | 206787103 | 38,383 | 0.02 | 26290.0 |
Quarterly portfolios
| Period | Filed | Value ($) | Positions | Vol % | Beta | Max DD % |
|---|---|---|---|---|---|---|
| 2026-06-30 | 2026-08-14 | 174,376,942 | 77 | 10.553321 | 0.487577 | 20.453255 |
| 2026-03-31 | 2026-05-08 | 175,721,204 | 78 | 10.46564 | 0.482151 | 20.654274 |
| 2025-12-31 | 2026-02-13 | 157,703,217 | 75 | 11.172095 | 0.518213 | 21.459718 |
| 2025-09-30 | 2025-11-18 | 158,046,283 | 77 | 11.72183 | 0.542282 | 22.361756 |
| 2025-03-31 | 2025-04-23 | 137,875,428 | 77 | 11.262249 | 0.51757 | 21.903399 |
| 2024-12-31 | 2025-02-14 | 151,583,601 | 78 | 11.123303 | 0.515627 | 21.344009 |