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Fortune Financial Group, Inc.

CIK 0002106311

Annualised vol

0.830857%

Beta

0.038884

HHI

267.813366

Top-10 weight

44.967094%

VaR 95%

0.084121%

VaR 99%

0.144061%

Max drawdown

1.34872%

Matched value

4.307006%

Returns of reported holdings

Loading returns…

Position changes vs prior quarter

What the latest 13F shows bought and sold against the quarter before, by share count.

Ticker	Change	Shares now	Shares before	Share change %	Value now ($)
GLD	NEW	3,126	-	-	1,151,556
NVDA	NEW	3,990	-	-	798,278
AAPL	REDUCED	2,690	5,284	-49.09%	778,378
MSCI	REDUCED	1,237	1,241	-0.32%	692,769
IAU	NEW	7,404	-	-	559,076
GOOGL	REDUCED	1,158	2,312	-49.91%	413,714
AMZN	NEW	1,692	-	-	403,285
MSFT	NEW	1,019	-	-	380,107
MU	NEW	280	-	-	323,203

Holdings (latest quarter)

Ticker	Change	Issuer	Class	CUSIP	Value ($)	Weight %	Shares
-		FIRST TRUST ALT OPPORTUNITIES FD I	COM	75943J100	8,413,755	6.59	302544.0
-		INVESCO S&P 500 LOW VOLATILITY ETF	COM	46138E354	7,991,545	6.26	106696.0
-		INVESCO QQQ TR	COM	46090E103	7,334,182	5.74	9960.0
-		WISDOMTREE FLOATING RATETREASURY FUND	COM	97717Y527	7,260,319	5.69	144197.0
-		PACER US CASH COWS 100 ETF	COM	69374H881	5,817,597	4.56	93530.0
-		VANGUARD S&P 500 ETF	COM	922908363	5,085,149	3.98	7404.0
-		INVESCO S&P 500 QUALITY ETF	COM	46137V241	4,723,673	3.7	52427.0
-		INVESCO S&P 500 MOMENTUMETF	COM	46138E339	4,075,816	3.19	25231.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - JANUARY	COM	45782C508	3,988,993	3.12	80602.0
-		INVESCO S&P 500 HIGH DIVIDEND LOW VOLATILITY ETF	COM	46138E362	2,735,288	2.14	53802.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - DECEMBER	COM	45782C540	2,722,883	2.13	59335.0
-		ISHARES MSCI USA MOMENTUM FACTOR ETF	COM	46432F396	2,507,063	1.96	7313.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF OCTOBER	COM	45782C797	2,339,296	1.83	50405.0
-		SCHWAB U.S. SMALL-CAP ETF	COM	808524607	2,320,594	1.82	64229.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - APRIL	COM	45782C870	2,079,954	1.63	49288.0
-		SCHWAB PRIME ADVANTAGE MONEY INVESTOR	COM	808515605	1,723,120	1.35	1723120.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - JULY	COM	45782C813	1,575,928	1.23	32287.0
-		FRANKLIN BSP PRIVATE CREDIT ADVISOR	COM	35242N202	1,572,119	1.23	154584.0
-		ISHARES SEMICONDUCTOR ETF	COM	464287523	1,555,765	1.22	2428.0
-		FIDELITY NASDAQ COMPOSITE INDEX ETF	COM	315912808	1,503,709	1.18	14568.0
-		VANECK IG FLOATING RATE ETF	COM	92189F486	1,303,114	1.02	50883.0
-		INVESCO NASDAQ 100 ETF	COM	46138G649	1,256,114	0.98	4146.0
-		ISHARES CORE MSCI EAFE ETF	COM	46432F842	1,237,783	0.97	12816.0
-		INVESCO S&P MIDCAP QUALITY ETF	COM	46137V472	1,171,471	0.92	10378.0
-		INVESCO S & P MIDCAP MOMENTUM ETF	COM	46137V464	1,150,827	0.9	6764.0
-		STATE STREET SPDR BLOOMBERG INVESTMENT GRADE FLOATING RATE ETF	COM	78468R200	1,136,020	0.89	36824.0
-		INVESCO S & P SMLCP MOMENTM ETF	COM	46137V498	1,086,389	0.85	11603.0
-		PACER US SMALL CAP CASH COWS 100 ETF	COM	69374H857	1,078,955	0.84	21319.0
GLD	NEW	SPDR GOLD SHARES	COM	78463V107	1,058,724	0.83	2874.0
-		WISDOMTREE U.S. HIGH DIVIDEND FUND	COM	97717W208	1,012,704	0.79	8908.0
-		INVESCO S&P SMALLCAP QUALITY ETF	COM	46138G300	962,829	0.75	19912.0
-		PROSHARES ULTRAPRO QQQ	COM	74347X831	960,984	0.75	11864.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - FEBRUARY	COM	45782C417	892,418	0.7	20725.0
NVDA	NEW	NVIDIA CORP	COM	67066G104	786,754	0.62	3932.0
AAPL	REDUCED	APPLE INC	COM	037833100	773,170	0.61	2672.0
-		INVESCO S&P MIDCAP 400 GARP ETF	COM	46137V225	757,573	0.59	5820.0
-		STATE STREET UTILITIES SELECT SECTOR SPDR ETF	COM	81369Y886	728,432	0.57	16066.0
-		INVESCO QQQ TR	COM	46090E103	723,472	0.57	982.0
-		FIRST TRUST NASDAQ CYBERSECURITY ETF	COM	33734X846	720,687	0.56	8021.0
-		AMERICAN FUNDS NEW WORLD F1	COM	649280401	700,495	0.55	6501.0
MSCI	REDUCED	MSCI INC	COM	55354G100	692,769	0.54	1237.0
-		INVESCO S&P INTERNATIONAL DEVELOPED MOMENTUM ETF	COM	46138E222	681,759	0.53	11308.0
-		JPMORGAN EQUITY PREMIUM INCOME ETF	COM	46641Q332	675,523	0.53	11960.0
-		SCHWAB S&P 500 INDEX	COM	808509855	656,696	0.51	33990.0
-		FIRST TRUST PRIVATE CREDIT I	COM	33741K209	630,642	0.49	64615.0
-		INVESCO INTERNATIONAL BUYBACK ACHIEVERS ETF	COM	46138E644	607,682	0.48	10788.0
-		INVESCO AEROSPACE & DEFENSE ETF	COM	46137V100	600,787	0.47	3401.0
-		VANGUARD EXTENDED MARKET INDEX ADMIRAL	COM	922908694	599,591	0.47	3210.0
-		VANGUARD INTERMEDIATE-TERM CORPORATE BOND INDEX FUN	COM	92206C870	590,617	0.46	7146.0
IAU	NEW	ISHARES GOLD TRUST	COM	464285204	548,958	0.43	7270.0
-		INNOVATOR DEFINED WEALTHSHIELD ETF	COM	45783Y855	547,155	0.43	15966.0
-		DEFIANCE SPACE AND CONNECTIVE TECH ETF	COM	26922A289	537,722	0.42	5658.0
-		SCHWAB U.S. LARGE-CAP VALUE ETF	COM	808524409	529,843	0.41	15221.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - JUNE	COM	45782C748	497,534	0.39	11509.0
-		GLOBAL X ARTIFICIAL INTELLIGENCE & TECHNOLOGY ETF	COM	37954Y632	496,930	0.39	7574.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - MAY	COM	45782C318	491,759	0.39	11907.0
-		ISHARES CORE S&P SMALL-CAP ETF	COM	464287804	491,722	0.39	3316.0
-		RUSSELL INV TAX-MANAGED US LARGE CAP S	COM	782493720	466,814	0.37	4471.0
-		SCHWAB GOVERNMENT MONEY ULTRA	COM	808515498	463,478	0.36	463478.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - SEPTEMBER	COM	45782C656	449,816	0.35	9768.0
-		ISHARES CORE MSCI EMERGING MARKETS ETF	COM	46434G103	441,289	0.35	5327.0
-		SCHWAB U.S. BROAD MARKETETF	COM	808524102	435,906	0.34	15052.0
-		INNOVATOR GROWTH-100 POWER BUFFER ETF - JANUARY	COM	45782C466	415,265	0.33	7036.0
GOOGL	REDUCED	ALPHABET INC CLASS A	COM	02079K305	413,120	0.32	1156.0
-		DODGE & COX INTERNATIONAL STOCK I	COM	256206103	411,946	0.32	22076.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - FEBRUARY	COM	45782C417	400,200	0.31	9294.0
-		INVESCO DORSEY WRIGHT HEALTHCARE MOMENTUM ETF	COM	46137V852	397,225	0.31	6647.0
AMZN	NEW	AMAZON.COM INC	COM	023135106	396,359	0.31	1663.0
-		INVESCO AI AND NEXT GEN SOFTWARE ETF	COM	46137V639	387,252	0.3	3720.0
-		FIRST TRUST ALT OPPORTUNITIES FD I	COM	75943J100	386,469	0.3	13897.0
-		ISHARES EXPANDED TECH-SOFTWARE SECTOR ETF	COM	464287515	384,144	0.3	4240.0
MSFT	NEW	MICROSOFT CORP	COM	594918104	378,242	0.3	1014.0
-		FIRST TRUST NYSE ARCA BIOTECHNOLOGY INDEX FUND	COM	33733E203	372,579	0.29	1503.0
-		VANGUARD S&P 500 ETF	COM	922908363	370,935	0.29	540.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - AUGUST	COM	45782C680	365,622	0.29	8011.0
-		INVESCO NASDAQ NEXT GEN 100 ETF	COM	46138G631	360,294	0.28	7929.0
-		INNOVATOR GROWTH-100 POWER BUFFER ETF - SEPTEMBER	COM	45784N205	359,432	0.28	11500.0
-		GLOBAL X ROBOTICS & ARTIFICIAL INTELLIGENCE ETF	COM	37954Y715	352,501	0.28	9291.0
-		BARON GENERATIONAL GROWTH RETAIL	COM	068278209	351,855	0.28	6479.0
-		FIRST TRUST CLOUD COMPUTING ETF	COM	33734X192	345,281	0.27	2566.0
-		ISHARES IBONDS DEC 2028 TERM CORPORATE ETF	COM	46435U515	342,946	0.27	13582.0
-		INNOVATOR EQUITY DEFINEDPROTECTION ETF - 1 YR FEBRUARY	COM	45784N775	324,812	0.25	12500.0
-		INVESCO S&P 500 EQUAL WEIGHT CONSUMER STAPLES ETF	COM	46137V373	324,653	0.25	10829.0
-		VANGUARD TOTAL STOCK MARKET INDEX FUND ETF SHARES	COM	922908769	324,155	0.25	876.0
MU	NEW	MICRON TECHNOLOGY INC	COM	595112103	320,893	0.25	278.0
-		INNOVATOR U.S. EQUITY BUFFER ETF - FEBRUARY	COM	45782C433	310,588	0.24	5900.0
-		INVESCO S&P 500 LOW VOLATILITY ETF	COM	46138E354	307,105	0.24	4100.0
-		FIRST TRUST NASDAQ CLEANEDGE SMART GRID INFRASTRUCTURE INDEX FUN	COM	33737A108	306,225	0.24	1597.0
-		FIRST TRUST DOW JONES INTERNET INDEX FUND	COM	33733E302	302,840	0.24	1144.0
-		ISHARES IBONDS DEC 2026 TERM CORPORATE ETF	COM	46435GAA0	302,100	0.24	12468.0
-		INNOVATOR GROWTH-100 POWER BUFFER ETF - DECEMBER	COM	45784N841	300,400	0.24	10000.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - MARCH	COM	45782C383	295,982	0.23	6196.0
-		ISHARES IBONDS DEC 2027 TERM CORPORATE ETF	COM	46435UAA9	295,872	0.23	12216.0
-		SELECTED AMERICAN SHARES S	COM	816221105	290,752	0.23	6622.0
-		ISHARES CORE MSCI EAFE ETF	COM	46432F842	286,896	0.22	2971.0
-		GLOBAL X DATA CENTER & DIGITAL INFRASTRUCTURE ETF	COM	37954Y236	285,599	0.22	9404.0
-		VANGUARD FTSE EMERGING MARKETS INDEX FUND ETF SHARES	COM	922042858	276,250	0.22	4628.0
-		AVANTIS US SMALL CAP VALUE ETF	COM	025072877	269,789	0.21	2162.0
-		SCHWAB SMALL CAP INDEX	COM	808509848	269,621	0.21	5524.0
-		STATE STREET SPDR NYSE TECHNOLOGY ETF	COM	78464A102	265,642	0.21	680.0
-		INVESCO DORSEY WRIGHT INDUSTRIALS MOMENTUM ETF	COM	46137V845	265,402	0.21	1018.0
-		VANGUARD SMALL-CAP INDEXFUND ETF SHARES	COM	922908751	262,805	0.21	867.0
-		ISHARES CORE S&P TOTAL U.S. STOCK MARKET ETF	COM	464287150	260,696	0.2	1587.0
-		CONSTELLATION ENERGY COR	COM	21037T109	248,370	0.19	1000.0
-		SCHWAB INTERNATIONAL EQUITY ETF	COM	808524805	241,128	0.19	8705.0
-		RUSSELL INV US STRATEGIC EQUITY S	COM	78249R826	235,765	0.18	12883.0
-		ISHARES EXPANDED TECH SECTOR ETF	COM	464287549	233,592	0.18	1428.0
-		STATE STREET SPDR S&P 500 ETF TRUST	COM	78462F103	232,245	0.18	311.0
-		RUSSELL INV TAX-MANAGED INTL EQ S	COM	78249R164	209,764	0.16	13184.0
-		FIRST TRUST PRIVATE CREDIT I	COM	33741K209	207,136	0.16	21223.0
-		RUSSELL INV TAX-MANAGED US LARGE CAP S	COM	782493720	206,949	0.16	1982.0
-		INVESCO BALANCED-RISK ALLOCATION A	COM	00141V747	206,746	0.16	21649.0
-		VANGUARD TOTAL BOND MARKET INDEX FUND ETF SHARES	COM	921937835	203,566	0.16	2773.0
-		THORNBURG INTERNATIONAL EQUITY A	COM	885215657	202,609	0.16	5717.0
-		VANGUARD SMALL-CAP GROWTH INDEX FUND ETF SHARES	COM	922908595	201,866	0.16	552.0
-		INNOVATOR EQUITY DUAL DIRECTIONAL 15 BUFFER ETF - DECEMBER	COM	45784N437	199,775	0.16	10000.0
-		RUSSELL INV TAX-EXEMPT BOND S	COM	782493837	189,794	0.15	8619.0
-		SCHWAB U.S. DIVIDEND EQUITY ETF	COM	808524797	160,960	0.13	5076.0
-		ISHARES MSCI USA MOMENTUM FACTOR ETF	COM	46432F396	146,063	0.11	426.0
-		SCHWAB PRIME ADVANTAGE MONEY INVESTOR	COM	808515605	145,104	0.11	145104.0
-		VANGUARD FTSE EMERGING MARKETS INDEX FUND ETF SHARES	COM	922042858	138,721	0.11	2324.0
-		SCHWAB U.S. DIVIDEND EQUITY ETF	COM	808524797	120,075	0.09	3787.0
-		RUSSELL INV TAX-MANAGED INTL EQ S	COM	78249R164	118,504	0.09	7448.0
-		INVESCO AEROSPACE & DEFENSE ETF	COM	46137V100	100,944	0.08	571.0
-		US TREASU NT 4.375PCT08/26UST NOTE DUE 08/15/26	COM	91282CHU8	100,059	0.08	100000.0
GLD	NEW	SPDR GOLD SHARES	COM	78463V107	92,832	0.07	252.0
-		RUSSELL INV US STRATEGIC EQUITY S	COM	78249R826	91,677	0.07	5010.0
-		RUSSELL INV TAX-EXEMPT HIGH YIELD BD S	COM	78249R123	91,643	0.07	9332.0
-		SCHWAB GOVERNMENT MONEY INV	COM	808515613	87,912	0.07	87912.0
-		INVESCO S&P MIDCAP QUALITY ETF	COM	46137V472	68,309	0.05	605.0
-		US TREASU NT 3.375PCT09/27UST NOTE DUE 09/15/27	COM	91282CLL3	64,416	0.05	65000.0
-		GLOBAL X ARTIFICIAL INTELLIGENCE & TECHNOLOGY ETF	COM	37954Y632	63,657	0.05	970.0
-		US TREASUR NT 0.75PCT01/28UST NOTE DUE 01/31/28	COM	91282CBJ9	56,885	0.04	60000.0
-		SCHWAB PRIME ADVANTAGE MONEY ULTRA	COM	808515696	52,619	0.04	52619.0
-		INVESCO NASDAQ 100 ETF	COM	46138G649	49,860	0.04	165.0
-		SCHWAB U.S. SMALL-CAP ETF	COM	808524607	45,163	0.04	1250.0
-		RUSSELL INV TAX-EXEMPT BOND S	COM	782493837	44,176	0.03	2006.0
-		RUSSELL INV TAX-EXEMPT HIGH YIELD BD S	COM	78249R123	31,331	0.02	3190.0
-		WISDOMTREE FLOATING RATETREASURY FUND	COM	97717Y527	29,044	0.02	577.0
-		FIDELITY NASDAQ COMPOSITE INDEX ETF	COM	315912808	28,076	0.02	272.0
-		PACER US CASH COWS 100 ETF	COM	69374H881	24,214	0.02	389.0
-		VANGUARD TOTAL STOCK MARKET INDEX FUND ETF SHARES	COM	922908769	18,925	0.01	51.0
-		VANECK IG FLOATING RATE ETF	COM	92189F486	17,764	0.01	694.0
-		BARON GENERATIONAL GROWTH RETAIL	COM	068278209	16,834	0.01	310.0
NVDA	NEW	NVIDIA CORP	COM	67066G104	11,524	0.01	58.0
IAU	NEW	ISHARES GOLD TRUST	COM	464285204	10,118	0.01	134.0
-		VANGUARD SMALL-CAP INDEXFUND ETF SHARES	COM	922908751	9,700	0.01	32.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF OCTOBER	COM	45782C797	8,586	0.01	185.0
-		STATE STREET SPDR S&P 500 ETF TRUST	COM	78462F103	8,214	0.01	11.0
AMZN	NEW	AMAZON.COM INC	COM	023135106	6,926	0.01	29.0
-		ISHARES CORE MSCI EMERGING MARKETS ETF	COM	46434G103	5,884	0.0	71.0
AAPL	REDUCED	APPLE INC	COM	037833100	5,208	0.0	18.0
-		AMERICAN FUNDS NEW WORLD F1	COM	649280401	3,626	0.0	34.0
-		INNOVATOR U.S. EQUITY POWER BUFFER ETF - SEPTEMBER	COM	45782C656	2,855	0.0	62.0
MU	NEW	MICRON TECHNOLOGY INC	COM	595112103	2,310	0.0	2.0
MSFT	NEW	MICROSOFT CORP	COM	594918104	1,865	0.0	5.0
-		SCHWAB U.S. LARGE-CAP VALUE ETF	COM	808524409	1,740	0.0	50.0
-		PACER US SMALL CAP CASH COWS 100 ETF	COM	69374H857	962	0.0	19.0
GOOGL	REDUCED	ALPHABET INC CLASS A	COM	02079K305	594	0.0	2.0
-		PROSHARES ULTRAPRO QQQ	COM	74347X831	406	0.0	5.0
-		AVANTIS US SMALL CAP VALUE ETF	COM	025072877	380	0.0	3.0
-		SCHWAB INTERNATIONAL EQUITY ETF	COM	808524805	55	0.0	2.0
-		TTC TECHNOLOGY CORP XXXREGISTRATION REVOKED BY THE SEC EFF: 03/12/12	COM	87304R100	0	0.0	33000.0
-		CELLYNX GROUP INC XXXREGISTRATION REVOKED BY THE SEC EFF: 05/04/16	COM	15117L101	0	0.0	30000.0
-		SURE TRACE SEC CORP	COM	86866W101	0	0.0	10000.0

Quarterly portfolios

Period	Filed	Value ($)	Positions	Vol %	Beta	Max DD %
2026-06-30	2026-07-27	127,707,424	165	0.830857	0.038884	1.34872
2026-03-31	2026-04-23	111,091,495	107	0.603222	0.027102	0.798227
2025-12-31	2026-02-11	89,813,313	102	1.209709	0.056948	1.998278